Monday, November 8, 2010

ReelSEO's Weekly Video Marketing Digest

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Here's The Latest, From ReelSEO Video Marketing:
The Weekly Online Video News Reel – November 6, 2010
So we’re going to test the NewsReel on Saturdays and see if that works better. Then you’ve got the whole weekend to peruse the round up of news here at ReelSEO and elsewhere. Drat! I need to edit the image, next week. Roll Film. Hot News Here at ReelSEO Mark nails the top spot this [...] - Read More »
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The Week's Best Viral Videos & Video Marketing Lessons – 11/04/10
There have been many great viral videos this week, and it was hard to even begin choosing favorites.  But after much deliberation, I’ve managed to muddle through and pick the best viral videos of the week.  In addition to sharing them with you, I’ll also take some time with each to point out what factors [...] - Read More »
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Google Boost Local Search Ads Could Help Boost Video Traffic
Last week, Google quietly rolled out a new kind of search ad—called Google Boost.  Boost is intended to be used for locally-focused businesses that want an easy, pain-free way to get some added exposure when local searches are performed. Currently, Boost is in beta, and is only available to customers in three U.S. cities:  San [...] - Read More »
Like Google Boost Local Search Ads Could Help Boost Video Traffic on Facebook share on Google Buzz

23Video Wants To Help Companies Create Customizable, Branded Video Portals
As more businesses of all sizes embrace online video, there is a growing demand for customizable video platforms.  And while Brightcove has lead the charge in providing branded video solutions, there are many businesses that are still not able to afford their services.  A new service, called 23Video, thinks companies are ready to create their own [...] - Read More »
Like 23Video Wants To Help Companies Create Customizable, Branded Video Portals on Facebook share on Google Buzz

HoodieBuddie Launches with Only Online Video Ads, and Succeeds!
This is an interesting and strange group that came together on a recent case study. YuMe, ScanScout and BBE (recently purchased by Specific Media) combined their online video ad reach to help launch a new product. The product, HoodieBuddie, is being marketed only using in-stream video advertising. How’s that for a bold and innovative move?Back [...] - Read More »
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Howcast Announces YouTube Contest To Find Their First Official Company Vlogger
Do you want to be a vlogger?  Well, good for you!  It's an expanding field with plenty of room for new participants—and it's also pretty fun.  Some of the most popular and successful YouTube producers are vloggers.  But what if I told you that you could be a vlogger, and get paid for it?  Would [...] - Read More »
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Brightroll Publisher Survey 2010 Results – What is Important to Continued Online Video Ad Growth
Brightroll surveyed leading online publishers in the U.S. to find out what industry stakeholders feel are important to help continue the growth of the online video advertising industry and continue the massive strides that have been achieved already. However, after reading their findings, I’m left with more questions than when I began reading it.Online video [...] - Read More »
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Beyond Viral – YouTube Viral Video Genius Kevin "Nalts" Nalty Shares His Secrets
Kevin “Nalts” Nalty has over 169 million video views on his YouTube Channel, and over 220,000 suscribers.  His personal video successes have made him one of the most trusted experts in viral marketing consulting, and he has worked with such major brands as Johnson& Johnson, Starbucks, MTV, and Microsoft. And now he's sharing all his [...] - Read More »
Like Beyond Viral – YouTube Viral Video Genius Kevin "Nalts" Nalty Shares His Secrets on Facebook share on Google Buzz

What Is Social Video Marketing? The Experts Weigh In
With the heavy convergence of social and video, and video with online marketing, have we now reached a point where a new definition that combines all three? Is social video marketing just about creating videos for social networking sites like Facebook and Twitter, or is it much more than just that? We put together a special panel of video experts, along with our own ReelSEO staff, where we all take a crack at giving our own definition. - Read More »
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5 Reasons Why Viewers Might Abandon Your Video
Finding an audience for your online videos can be difficult enough — the last thing you want is for the few that find it to click away shortly after the video begins.  To understand why we may prematurely leave your video, it’s important to critically think through, “What makes me leave a video online before [...] - Read More »
Like 5 Reasons Why Viewers Might Abandon Your Video on Facebook share on Google Buzz

Brightcove 5 Enhancements Create More Robust and Efficient Platform
Brightcove put out the newest major release of their online video platform. As I’ve been immersed in several different OVPs of late I was looking forward to all of the new features that they’ve got going here and I’m going to try and get in, get my hands dirty and report back to you as [...] - Read More »
Like Brightcove 5 Enhancements Create More Robust and Efficient Platform on Facebook share on Google Buzz

C-level Executive Conversations: The Filter – Entertainment, Optimized
This is the first in a series of conversations ReelSEO will have with C-level officers of emerging companies in the rapidly expanding digital video arena.  We'll want to know what makes these leaders tick, what makes their business models special, what keeps them up at night, how they make profits, and how they expect to [...] - Read More »
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VYou Brings Video To The World Of Online Q&A
I love viral videos—perhaps more than I should.  It's just so much fun, that it's easy to sometimes forget that there are a multitude of things to like about video beyond just viral advertising.  We're still in the early stages of the life of online video, and we continue to see more and more new [...] - Read More »
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How To Get Your Videos On Google TV – One More Benefit Of Video Sitemaps
I’ve certainly been a proponent of Google’s Video Sitemaps for getting into Google Videos and Google Universal Search results…  I’ve also eluded to the notion that one reason behind Google’s push to educate publishers about video sitemaps had to do with their desire to increase the content available for Google TV.   I recently got [...] - Read More »
Like How To Get Your Videos On Google TV – One More Benefit Of Video Sitemaps on Facebook share on Google Buzz

Blekko: Another Human-Edited Search Engine Hopes To Take On Google By Stopping Spam
ReelSEO is, first and foremost, about video.  Video marketing, video production, and of course, video SEO.  So search engine news is something we tend to pay attention to.  There's a new search engine in town, and it claims to have the one thing that Google's search engine does not:  human editors. Here we go again. [...] - Read More »
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