Monday, February 14, 2011

ReelSEO's Video Marketing Weekly

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Here's The Latest, From ReelSEO Video Marketing:
Weekly Web Video Industry News Reel – Read like an Egyptian Edition
Weekly Web Video Industry News Reel – Read like an Egyptian EditionSo it’s Sunday. The people of Wisconsin are still celebrating the winning of Super Bowl XLV by the Green Bay Packers and Egypt has finally tossed its oppressive president, Hosni Mubarak, out after eighteen days of demonstrations. None of that has anything to do with online video, except for the fact that I watched both ...
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HTML5 Video Codec War Explodes as MPEG-LA Openly Calls for VP8 Patent Claims
HTML5 Video Codec War Explodes as MPEG-LA Openly Calls for VP8 Patent ClaimsThe HTML5 video codec war just exploded! MPEG-LA, who you will remember holds the H.264 patent pool, just invaded Googlonia with a call for patent claims on the VP8 video codec. You will remember that Apple is a member of the H.264 owners, along with Microsoft. You might also recall that there have been some ...
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Sony Reveals Filmy, AVCHD viewing on Playstation 3
Sony Reveals Filmy, AVCHD viewing on Playstation 3I thought this interesting, but not mainstream Monday-Friday interesting, so here we are on a Saturday. It seems that Sony is working to instill brand loyalty, or perhaps reward it, by offering an application on the Playstation 3 that allows you to watch AVCHD video from your Sony camera on the gaming console. Since they ...
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The Week's Best Viral Videos & Viral Video Marketing Lessons
The Week’s Best Viral Videos & Viral Video Marketing LessonsThe week after the Super Bowl, you might expect this column to be filled with some of the best commercials from the big game. But you would be wrong. I wrote about the ads themselves on Monday, and most of us have already watched and re-watched our favorites, so I figured we’d set them aside. ...
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Google Search Adds YouTube Social Contacts As Sitelinks
Google Search Adds YouTube Social Contacts As SitelinksMark noticed something very interesting the other day, and we thought it was worth sharing. Google is now rolling your YouTube social contacts into search results for “YouTube” whenever you’re logged into your Google account–this is assuming, of course, that you have a YouTube account linked with your Google account. It’s a curious move, but ...
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USA Today to Use Microsoft Tag to Link to Online Video
USA Today to Use Microsoft Tag to Link to Online VideoI thought this was pretty cool and it ties into online video, so why not. It’s a unique way to tie physical, hard-copy media into online content. USA Today, the newspaper is starting to use Microsoft Tags. They will feature at least one Tag in each print section daily. Readers can scan the Tag with ...
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TwitPic Adds Support For Video Uploads, Confuses Me
TwitPic Adds Support For Video Uploads, Confuses MeTwitPic is moving beyond photos by rolling out support for video. In a blog post yesterday, the company states their intention to be your one-stop shop for sharing media of all varieties via Twitter. Users can now upload video from the TwitPic website, from their mobile device via email, or from any supported TwitPic or ...
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Do Video Production Professionals Now Need To Know Social Video Marketing?
Do Video Production Professionals Now Need To Know Social Video Marketing?I interviewed several video production pros and friends of ReelSEO: How important is social media for your business? Do you need to know and do it for your own marketing purposes, or your clients'? Learn what social media marketing activities they're doing with their own business and for the types of clients and customers they ...
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Opera Mobile Tops 100 Million Users, Still Can't Show Video
Opera Mobile Tops 100 Million Users, Still Can’t Show VideoOpera is becoming a major player in the mobile browsing market it seems with over 100 million mobile users are using it monthly on their phones. That means you need to make sure your content works with it. It works with it right? Oddly, or not so considering Safari’s features, the number one platform for ...
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Best Viral Video Ad Campaign: High-Speed Cute Animal Videos
Best Viral Video Ad Campaign: High-Speed Cute Animal VideosI think TPS Film Studio has been reading my weekly viral video round up articles–you know… the ones where I show you the week’s best viral hits and then attempt to break down why each video was successful? In a new campaign, the company is showcasing their PhantomHD cameras with a series of videos that ...
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Do Video Production Pros Need to Know Web Video Marketing?
Do Video Production Pros Need to Know Web Video Marketing?The business growth of online media today will require video production people to expand their role beyond the traditional confines of simply technicians or creative professionals. They now need to consider themselves a valuable part of the actual marketing process for the video content they produce for their companies and clients. Learn about how the ...
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Gamification Reaches Yahoo! Ads, Video Ads Next?
Gamification Reaches Yahoo! Ads, Video Ads Next?I just read an interesting article by Kristina Knight at BizReport that talked about the gamification of several ad campaigns running on Yahoo!. For those not down with the lingo, gamification, is not a word I coined, but it is the utilization of gameplay mechanics in non-gaming projects. While I have seen it applied to ...
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Netflix Tops Customer Loyalty Survey, Beats Apple for Number One Spot
Netflix Tops Customer Loyalty Survey, Beats Apple for Number One SpotI bet there’s a lot of “Boo-F-in-Ya!” going on at the Netflix offices these days after the announcement that they have dethroned Apple as the most satisfying customer experience in the nation. Boom chikka waaa waaaa it’s gotta be like love-making music to the ears of the Netflix management. Go ahead, give yourselves a smooch ...
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Is Facebook Video Losing Steam? Of Course It Is
Is Facebook Video Losing Steam? Of Course It IsThough Christopher already covered the latest comScore report, in particular focusing on the implications for mobile operating systems and mobile video, I wanted to touch on another piece of the report: Facebook. Specifically, it appears that Facebook’s time as a dominant source for video may be dwindling… or is it? Let’s find out. PaidContent has ...
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5 Tips for Creating Effective Interactive & Clickable Videos
5 Tips for Creating Effective Interactive & Clickable VideosClickable video poses exciting opportunities for the future of video. Video is projected to continue its dominance of web traffic, largely because it's a much more engaging and connected form of communication than written word. (Wait till my girlfriend reads that). The majority of the time with video, we are watching another human who acknowledges ...
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