Here's The Latest, From ReelSEO Video Marketing: Social Video and Cause Marketing: How Nonprofits Are Doing Viral Video I interviewed Chris Quigley, Co-founder of the buzz marketing company, Viral Ad Network, about why and how companies should engage in social causes using video. Chris also shares the special benefits that social video campaigns can have for charities, and we add some of our own ... The Week's Best Viral Videos & Viral Video Marketing Lessons – Parodies & Heartwarmers Another week is in the books (well, almost), so it’s time to sit back, enjoy that morning coffee, and watch some of the most popular viral videos of the week. As usual, we have entries from savvy brands as well as clueless amateurs, which is sort ... Horizon Media & Adap.tv Join Forces For New Video Ad Platform Adap.tv has partnered up with Horizon Media on a “next generation video ad buying and campaign management system.” They are working together on integrating the Adap.tv for Advertisers with some new services that will give advertisers with diverse inventories spread across numerous sources and formats a ... Welcome to Personalized, Geographically Targeted Video Ads While there’s plenty of evidence that brands are embracing online video as a new and powerful medium for advertising, the overwhelming majority of video ads are still created for television–that is to say, they’re created as a one-size-fits all solution. A brand makes a commercial, and ... Video Marketing Strategy: Matching Brands & Web Video Stars If you follow any popular Web personalities and their online video channels, you might be surprised to learn they may be paid to have brand messaging worked right into the video. I interviewed a broker who matches brands with web celebrities (aka, "Webstars") and places their clients’ brand ... Dreamworks' Kung Fu Panda 2 Interactive Video Ad Slices Up YouTube Page One of my favorite types of branded online video content is the fake out, where a seemingly-normal YouTube page is revealed to be a full-page Flash animation or some other marketing trickery. We’ve seen Wario break the page apart. We’ve seen Stallone blow it to smithereens. ... Video on Demand Hits Facebook for Indie Filmmakers Flicklaunch, the newest Facebook video-on-demand service, has launched. Sure, they’ve only got one flick to flick to users now, but they’re hoping to hit the market of indie filmmakers who own the rights to their content and can launch it however they please. This might mean ... Would You Watch A Clorox Video Ad For Facebook Credits? Facebook is slowly rolling out a new system that will give Facebook Credits to users who willingly view certain video ads–you might have read about it in Christopher’s Weekly News Reel article over the weekend. And now they have their first major brand on board to ... Cord Cutting is Reel: Online Video Advertising to the Rescue Nielsen recently reported that the number of TV’s owned in the U.S. has dropped due in part to younger consumers going without paid TV (cord-cutting). Online viewing may fill in the gap though, because the CW has found that viewers stay tuned for all the ads ... Google Drops New Video Services at I/O: Android Movie Rentals & YouTube Live Captions The tech-blogging community has its hands full with all the big announcements Google made at their I/O event this week. There’s a new version of Android rolling out to the Motorola Xoom, there’s a new cloud-based music storage system, and there are new happenings with Chrome ... Google Android @Home Precursor to Skynet, Terminators? In the Terminator universe, Skynet was the all-encompassing hivemind of the robot revolution. It basically gained self-awareness and then spread itself to every machine with a processor and memory. Well, it seems that Google is a agent of humanity’s destruction as it wants to hook all ... Find Your Center with Zencoder Cloud-based Batch Video Encoding Zencoder has expanded their services to continue as a leader in the field. The new services include a cloud-based batch processing of video encoding and transcoding. Now you can push your whole library through the system and get out multiple formats and sizes to reach the ... Is My Video Legal? Parody and Fair Use in Online Video: Q&A When it comes to video marketing, there are two legal defenses in U.S. for using somebody else's copyrighted work in your video without first receiving expressed permission, those being parody and fair use. In my continued "Is My Video Legal?" video series, I feature a special ... YouTube Channels Netflix With New Online Movie Rentals After weeks of rumors, anonymous sources, and outright speculation, YouTube has finally gone public with the details of their new movie rental service. Specifically, they’ve struck deals with NBC/Universal, Sony, & Warner Brothers studios, which leaves several studios that still aren’t partners (Fox, Disney, Paramount, etc.)–the ... Microsoft Buys Video & Messaging Company, Skype, For $8.5 Billion Seemingly out of nowhere, Microsoft has acquired Skype for $8.5 Billion, according to the Wall Street Journal. There were rumors last night of the deal, and that was the first I’d heard of this possible deal. Now, half a day later, it’s official. The move is ... Real Estate Industry Finally Moves Beyond Standard Virtual Home Tour Videos Online video has proven to be an effective tool for real estate agents. If pictures can show off an available home better than text alone, then imagine how powerful video can be to the prospective buyer. It gives them the feeling of actually touring the property–outside ... Welcome to Show Business: Are You Sure Your Webcast Plays By the Rules? Producing webcasts or online video series for marketing purposes can be a dream come true for creative types who love working with like-minded people. If you want to use professional talent or popular music within these webcasts, however, it can quickly turn into a nightmare if ... Best Viral Video Marketing Ads: Dirt Devil & Landrover Score Big Laughs Some brands are better than others at viral video. Coca-Cola, for instance, has had numerous branded viral hits, as has Old Spice. But every once in a while, a brand comes along and displays a level of comedic execution that is completely unexpected. How many of ... | Do You Like ReelSEO? 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